Objectives
- Explain entrepreneurship and discuss its importance.
- Describe corporate entrepreneurship and its use in established firms.
- Discuss three main reasons people decide to become entrepreneurs.
- Identify four main characteristics of successful entrepreneurs.
- Explain five common myths regarding entrepreneurship.
- Explain how entrepreneurial firms differ from salary-substitute and lifestyle firms.
- Discuss the changing demographics of entrepreneurs in the United States.
- Discuss the impact of entrepreneurial firms on economies and societies.
- Identify ways in which large firms benefit from the presence of smaller entrepreneurial firms.
- Explain the entrepreneurial process.
Steps in the Entrepreneurial Process
